UFC Parent Company Endeavor Has Officially Gone Public

UFC Parent Company Endeavor Has Officially Gone Public

Dana White, Ari Emanuel, and other members of Endeavor rang the opening bell at the New York Stock Exchange on the morning of Thursday April 29th. This ringing of the bell was a ceremonial kick off to a publicly traded era for the company. The ringing of the bell is a common publicity ritual that many companies partake in before their initial public offering.

Shares in Endeavor Group Holding started selling at $24, which is an exciting start for a company that’s looked to go public for a while now. The ticker symbol is EDR incase you want to take a look at their performance or maybe even buy some shares yourself.

Dana White tweeted a photo of himself standing outside of the stock exchange in Manhattan stating “It’s official the UFC is now a public company.”

The company made an IPO attempt in 2019, but it never wound up coming to fruition. The current successful attempt at an IPO values Endeavor at approximately $10,000,000,000. Endeavor owns popular brands such as the UFC, the modelling and sports agency IMG, and the Miss Universe Competition. Additionally, Endeavor owns the William Morris Talent Agency (WME), which the company merged with back in 2009.


Here’s an interview with Endeavor CEO Ari Emanuel where he is providing some more context on the initial public offering:

We will have more information for you on the UFC’s transition to becoming a public company as these details are released.

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